Neil A. Carousso produces NewsNation original “Kurt’s Country” – a celebration of country music and a slice of Americana with host Kurt Bardella.
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Cheers! West Point Grad’s Liquor Lab Brings People Together
By Neil A. Carousso, ConnectingVets.com and WCBS Newsradio 880
NEW YORK, NY – A West Point graduate created a unique social experience in an age when no one seems to look up from their cell phones.
“Drinks are things that bring people together,” said Owen Meyer, CEO of Liquor Lab, which is billed as “Manhattan’s first interactive cocktail experience.”
On a crisp autumn evening, a diverse group of people arrived at the cozy second-floor space in the SoHo neighborhood on a romantic cobblestone street reminiscent of old New York to indulge in a French-themed night of cognacs and cuisine.
“Four different cocktails on every menu and the menus are relegated by themes,” said Meyer, adding, “We might have margaritas and tacos one night, we might have bourbon and barbecue, we might have Japanese spirits and sushi.”
Music sets the mood and people make new friends over drinks and food, catered by local establishments. They also learn a little history related to the night’s theme and how to be their own bartender.
This week, Liquor Lab launched Dollar Cocktail Club, a product line of $12 mix kits with the exact ingredients to make a dozen drinks with a bottle of liquor. Meyer expects it to be a popular holiday gift item that is cross-promotional with their classes.
Liquor Lab has a calendar of events on their website, which they sell-out every night with a capacity of 50 people to maximize the intimate experience they label “social mixology.” They also offer private and corporate events.
“We have a little old couple sitting in the back corner, we have a newly met couple in the front corner, they’re having the same experience and they’re enjoying it equally as much,” Meyer said.
But, not everyone is on a date. Friends, colleagues and strangers come by for a cheerful evening that costs less than most nights out in the Big Apple – $65 for most classes.
Meyer, who turns 33 next month, is an old soul who feels he’s in a traditional industry unaffected by technological advancements. His company could fill a societal need when seemingly everything has become politically divided and intense. The atmosphere at Liquor Lab is the opposite – relaxed, enlightening and refreshing.
“After I got out of the military, I wanted to do something that was a little more interactive and fun, so I started working with Jim Beam, now known as Beam Suntory,” said Meyer who worked there for nearly three years as a “spirit specialist” and in a sales capacity after two foot injuries and a back injury cut his military career short.
Meyer said he has come to realize the “cliché” of taking calculated risks is true. He honed his leadership skills at West Point.
“SOP – Standard Operating Procedures – we harp on that here probably more than anything because everything we do here is very repetitive,” said Meyer of his staff’s routine in setting each table. “In the military, it’s your weapons, your equipment, it’s your gear, it’s your reports. From an officer’s standpoint and a manager’s standpoint there’s also an assimilation there with managing people, making it very clear their task and purpose each day, and those are things we do every day here.”
Meyer tested Liquor Lab in Chicago and launched a pop-up shop in Southampton before opening in SoHo last September. Liquor Lab has been profitable since its inception, gaining customers solely by word-of-mouth.
They are expanding nationwide over the next year, opening in 10 cities, including Nashville, Denver and Las Vegas.
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Entercom and Anthony and Deidre Scaramucci Launch Podcast on Radio.com
“Mooch and the Mrs.” Exclusive First Access on Radio.com Starting on September 18, Neil A. Carousso Tapped as Producer in Charge of Content
PHILADELPHIA, PA – September 18, 2018 – Entercom, the #1 creator of live, original, local audio content in the United States, announced a partnership with former White House Director of Communications Anthony Scaramucci and his wife, Deidre. As part of the agreement, Radio.com, the exclusive digital home for all Entercom content across the company’s robust portfolio of 235 radio stations, will launch “Mooch and the Mrs.” Exclusive first access to the podcast will be available to listeners nationwide on the Radio.com app, beginning September 18, 2018.
The new weekly podcast, available at radio.com/moochandthemrs, will feature the couple discussing the world we live in from opposite sides of the political spectrum, while offering an intimate look into the strength of their marriage.
“Anthony Scaramucci’s first-hand political experience from his time in the White House, combined with his and Deidre’s unique points of view, will provide Radio.com listeners with a compelling podcast experience,” said Pam Russo, Senior Vice President and General Manager, Entercom. “We’re committed to providing a forum for diverse points of view and look forward to hearing Anthony’s and Deidre’s differing perspectives on the political landscape, through the unique lens of their personal relationship.”
“Radio.com provides a broad national platform for a wide range of conversations about American politics and American life,” said Scaramucci. “My first-hand experience and insights about the president, the White House and what happens inside gives added context to what we hope will be an engaging review of the events of the week.”
“I know Anthony, I love Anthony, and I also know that many in the country disagree with him,” said Deidre. “I’ll be there for them to make sure their side is represented. I’m confident it will make for some interesting listening.”
Anthony Scaramucci is a frequent commentator on current events. He and Deidre have previous on-air experience together, having joined programming on KNX 1070 News Radio (KNX-AM) in Los Angeles. Based on feedback and interest in these appearances, it’s clear that there is an appetite for a candid and refreshing look inside how this couple manages differing perspectives within their relationship.
Radio.com is now the fastest growing digital audio app in the United States. The recently reimagined Radio.com mobile app and website includes a user-friendly design to provide an enriched user experience and increased value for advertising partners. Radio.com currently has over 300 stations and more than 1,100 podcasts, with more added continuously, on its rapidly growing platform. It is available on home and auto-connected devices, including Amazon Alexa, Amazon FireTV, Android Auto, Apple CarPlay, Google Chromecast, Roku, and Sonos.
Radio.com is a part of Entercom, a leading American media and entertainment company and one of the two largest radio broadcasters in the country.
CONTACT:
Jennifer Morales
Entercom
212-649-9685
Jennifer.Morales@Entercom.com
@EntercomPRAbout Entercom Communications Corp.
Entercom Communications Corp. (NYSE: ETM) is a leading American media and entertainment company reaching and engaging over 100 million people each week through its premier collection of highly rated, award winning radio stations, digital platforms and live events. As one of the country’s two largest radio broadcasters, Entercom offers integrated marketing solutions and delivers the power of local connection on a national scale with coverage of close to 90% of persons 12+ in the top 50 markets. Entercom is the #1 creator of live, original, local audio content and the nation’s unrivaled leader in news and sports radio. Learn more about Philadelphia-based Entercom at www.entercom.com, Facebook and Twitter (@Entercom).###